Career Rebrand Strategy Intensive

 

Are you ready to step into a new chapter in your career, fully confident in the direction you're heading? You’ve done the work to gain clarity on your career goals, and now you’re ready to make a bold move. You know exactly where you want to go, and you’re eager to market yourself for the roles you’re more than capable of attaining. But there’s a challenge: How do you communicate your new direction to prospective employers and your existing network in a way that truly reflects your potential?

You’ve excelled in your current field, and those around you know you as a leader in your profession. But now, as you transition into something new, you need your contacts to see you in a different light. You need them to understand that you’ve evolved and that your skills, experience, and ambition have grown in ways that make you a perfect fit for your desired roles. The question is, how do you effectively communicate this transformation?

This is where the Career Rebrand Strategy Intensive comes in. You don’t need to start over; you just need to reframe your narrative to reflect the professional you’ve become. Together, we’ll craft a powerful brand story, refine your professional assets, and activate your network to help you make this transition a success. Your rebrand will impact every touchpoint in your job search—from your resume to your LinkedIn profile, to how you approach the hidden job market.

Here’s what is included:

Before the Session:

  • You will complete an Action Assignment to identify and articulate the transferable and unique skills that will be the foundation of your rebrand. These strengths will set you apart in your new career path and ensure you make a solid first impression.

  • I will complete a complete audit of your resume, cover letter template, and LinkedIn profile and provide recommendations for enhancement to ensure they are optimized to highlight your transferrable skills and unique contributions.

During the 90-Minute Zoom Session:

  • Craft Your Brand Story: We’ll work together to develop a compelling, future-focused narrative that clearly communicates where you are in your career, where you want to go, and why you’re the perfect fit for your desired roles. This story will be central to your professional identity, ensuring your resume, LinkedIn profile, and networking conversations all convey a cohesive and powerful message.

  • Leverage Your Credibility Builders: We’ll identify and refine the key assets that can enhance your professional credibility. This includes highlighting past achievements, relevant certifications, publications, speaking engagements, or any other industry-specific credentials that set you apart. These credibility builders will be woven into your brand story, helping you stand out during job applications, interviews, and networking opportunities.

  • Activate Your Network: We’ll identify key individuals in your network and beyond who can help you access the information, resources, and job leads you need to secure your next role. This ongoing networking system will help you build credibility and connections in your new area of focus, allowing you to tap into the hidden job market and ensure that the right people know about your transition and are ready to support you.

Investment: $500
*Financing available

 

After the Session

In addition to the Career Rebrand Strategy Intensive:

  • Receive 30 days of accountability and support via email and Voxer text/audio messaging.

  • Receive feedback and input as you implement your action steps.

  • Schedule a 1-hour follow-up call to discuss progress and plan your next steps.

Investment: $1,000
*Financing available